Customer Relations

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January 1, 1 6 min read Definitions

Goodwill Intangible Assets Business Value Customer Relations Brand Recognition Ad Valorem Taxes Real Estate

Goodwill is an intangible business asset representing the value derived from customer and supplier relationships, brand recognition, and other non-physical factors that add to the company's value. It is differentiated from tangible assets and is not subject to ad valorem taxes in most jurisdictions.